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Showing posts from July, 2021

Leaders Don't Command: Inspire Growth, Ingenuity, and Collaboration

Leaders Don't Command: Inspire Growth, Ingenuity, and Collaboration: 1. Leadership is not about control, but about enabling others. True leaders empower their team members to take ownership, make decisions, and contribute their unique talents. They create an environment where people feel valued, respected, and encouraged to reach their full potential. 2. Leadership is a shared responsibility, not a one-person show. Effective leadership is not about a single individual at the top, but rather about a collective effort to achieve shared goals. Leaders facilitate collaboration, break down silos, and foster a sense of shared purpose among team members. 3. Leadership is not about titles or positions, but about behavior. Leadership is not defined by a hierarchical position or a fancy title. It's about the actions and behaviors that inspire and motivate others. True leaders embody the qualities they want to see in their team members, such as integrity, empathy, and a wil

2021 Digital Marketing Trends: The New vs the Tried and True

2021 Digital Marketing Trends: The New vs the Tried and True Organizations worldwide have had to endure a big hit because of the flare-up of COVID-19. Since then, people have changed the way they shop. In-store shopping, at this point, is an inclination. Purchasers are effectively shopping on the web, and numerous organizations have gone online to keep in touch with their customers. With this monstrous expansion in internet shopping, the competition between organizations is quite high. Numerous brands are recruiting digital marketing companies as they are young and equipped with present-day advertising patterns. But while there has been a shift toward online strategies, let's not forget that digital marketing and the shift toward it are nothing new. The shift has already been taking place, but has been accelerated. And some of the strategies are gaining popularity not because they're fresh on the scene. Rather, they've been around a while but their efficacy as a channel for

6 Ways to Drive Traffic to your E-commerce Website

6 Ways to Drive Traffic to your E-commerce Website You might have the best products, with top quality and an amazing e-commerce site with the most seamless shopping experience ever created. However, if you don’t get people to visit your site, you won’t make any sales.  Of course the amount of traffic is not everything, quality matters. But the more people visit your website, the more likely you are to make a sale. Hence the importance of having a strategy that covers as many flanks as possible to drive traffic to your online store. So, this time we would like to share with you: 1. Attract your target audience with Content Marketing There are many types of content you can create:  Blog posts Whitepapers Success stories Videos Infographics Tutorials Content marketing is great for both big and small businesses. It doesn’t require a huge money investment and you can use the channel and the type of content that best suits your industry, your audience and and your brand.  One of the keys to